Bank of America Credit Card
Did I personally make these HGTV stars famous? Maybe.
Bank of America wanted a cash rewards credit card content campaign (say that five times fast) offering budget-friendly tips to align with each cash-back category.
So we brought in do-it-all duo Erin and Ben Napier. They were brand new to HGTV after debuting the test pilot for their show, Home Town, and we took a leap. Now, they’re bonafide house-flipping stars.
Over six days, we shot 61 videos… Yes. Six. One… to be played across the web and on bankofamerica.com throughout the year.